NORTH CAROLINA SKILLSUSA 2023
DESIGN BRIEF
This project consisted of creating a t-shirt design to represent North Carolina for SkillsUSA. The theme of the t-shirt design is a hippie-themed summer, including vibrant colors and vintage elements. North Carolina is known for its wide variety of beaches, stretching for over 300 miles. To represent this, there is a beach element with surfboards in the sand and an ocean wave in the background. A hippie bus is included in the design, with a surfboard rack and the state flower, dogwood, as a repeated pattern on the bus. The dogwood flower blooms in the summer as a white flower. And of course, in the background, the silhouette of North Carolina is present with a colorful, swirling ray pattern inside. The design features eye-catching colors like pink, yellow, and blue to represent the retro style of the hippie era of the 1960s and 1970s. These vibrant colors are ones you would see on things like hippie art and clothing. They also fit the beachy aesthetic, as the pink would represent a surfboard, yellow would represent the sun, and blue would represent the ocean waves. The typography adds to the theme of this design, as the vintage serif typeface represents the time period of the design’s style, while the groovy typeface represents the fun and carefree personality of hippies. People would wear this t-shirt design due to its exciting colors and patterns and the many elements that represent North Carolina.
